AEHRA’S
PHILOSOPHY
AEHRA’S PHILOSOPHY
AEHRA
crafts Italian automotive art.
AEHRA
crafts Italian automotive art.
AEHRA crafts Italian automotive art.
AEHRA crafts Italian automotive art.
OUR MANIFESTO
AEHRA crafts vehicles born to disrupt the consolidated rules of the game, so that design and driving pleasure are elevated to their purest expression.
The unconventional mechanical architecture and the extreme proportions generate highly innovative and emotional cars:
TRUE MOVING SCULPTURES, TO BE OWNED, DISPLAYED, DRIVEN AND COLLECTED.
Internationally renowned Italian designers and engineers, finally free from traditional constraints of the internal combustion engine era, devote their mastery to the creation of highly conceptual vehicles, which represent
AN EXPRESSION OF PURE ITALIAN AUTOMOTIVE ART.
AEHRA employs its experts’ skills to build the best possible chassis and bodyshells in composite materials and co-develops the remaining components with the most qualified Italian and European suppliers, so that every component is truly state of the art.
AEHRA is the only automotive company delivering large scale production of vehicles entirely made in composites and carbon materials.
OUR MANIFESTO
AEHRA crafts vehicles born to disrupt the consolidated rules of the game, so that design and driving pleasure are elevated to their purest expression.
The unconventional mechanical architecture and the extreme proportions generate highly innovative and emotional cars:
TRUE MOVING SCULPTURES, TO BE OWNED, DISPLAYED, DRIVEN AND COLLECTED.
Internationally renowned Italian designers and engineers, finally free from traditional constraints of the internal combustion engine era, devote their mastery to the creation of highly conceptual vehicles, which represent
AN EXPRESSION OF PURE ITALIAN AUTOMOTIVE ART.
AEHRA employs its experts’ skills to build the best possible chassis and bodyshells in composite materials and co-develops the remaining components with the most qualified Italian and European suppliers, so that every component is truly state of the art.
AEHRA is the only automotive company delivering large scale production of vehicles entirely made in composites and carbon materials.
DESIGN PHILOSOPHY
SINGLE LINE SILHOUETTE
Our starting point was the decision to revolutionize the vehicles’ macro-architecture compared to any passenger car on the market, deploying a monobody structure, typical of the Italian sportscar tradition. This has obvious stylistic implications, as it conveys a fierce and sleek look upon our cars. At the same time it enhances the vehicles’ aerodynamics, with major benefits in terms of improved efficiency.
STYLISTIC PURITY
We pursue a sporty and modern elegance, characterized by sophisticated and minimalist choices, and by the rejections of non-functional embellishments.
AESTHETIC FUNCTIONALITY
Drawing upon the rich artistic and architectural heritage of Italy, we follow the principle that an object crafted to second the laws of physics is perceived by the human eye as beautiful.
For this reason, we have shaped our cars with smooth aerodynamic lines, as if they had been sculpted by the wind.
EMOTIONAL DESIGN
We believe that art stems from the accord of beauty and innovation and that this potent combination holds a strong power to evoke intense emotions and creativity.
For this reason, we devote our technical and artistic mastery to crafting next-generation vehicles that strive for sheer beauty and uncompromising innovation.
ENGINEERING PHILOSOPHY
FOCUSED CONCEPT
Engineering design conceived in harmony with the aesthetic proportions and principles, developing innovative solutions in terms of overall vehicle architecture, technologies, and system configurations and integration, expanding the envelope of the meaning of native electric vehicle principles.
EFFICIENT DEPLOYMENT
The Italian tradition, competence, and solutions, coming from the extreme-performance sportscar excellence, deployed with painstaking attention to all details. Key priority is energy efficiency in all conditions, while providing emotional driving pleasure.
SUSTAINABLE APPROACH
Environmentally-conscious innovations for product contents, production process, and full lifecycle approach, in terms of technology, material choices and use, circularity, and compatibility with future mobility trends.
HUMAN-CENTERED EXPERIENCE
Architectural space efficiency and features to prioritize user convenience, user comfort and well-being. All factors are leading to desire-to-drive, contributing to making life on board Aehra products a pleasant and unique experience.